nsdlogo2016

IBIMA University research web pages are meant to showcase universities’ published research output at IBIMA International Conferences’ proceedings. 
IBIMA Conferences and their published Proceedings since 2003 are well trusted by more than 2490 Universities around the world and are internationally highly ranked and indexed.

List of Publications

Fon Sim Ong, George P. Moschis, Rung-A-Roon Khongdee and Torpong Suemanotham, “Religiosity and Consumer Behaviour: A Study of Consumer Preferences and Well-being among Younger and Older Malaysians,” Proceedings of the 20th International Business Information Management Association (IBIMA), ISBN: 978-0-9821489-9-0, 25-26 March 2013, Kuala Lumpur, Malaysia, p. 833-848.

Magnus Mähring, Donal Flynn, Mark Keil, Gary Pan, “An Integrated Model for De-escalating Runaway IT Projects,” Proceedings of the 9th International Business Information Management Association (IBIMA), ISBN: 978-0-9753393-8-1, 4- 6 January 2008, Marrakech, Morocco, p. 1218-1220.