Risto Seppänen, “The Building-Blocks of Trust in Inter-Firm Relationships,” Proceedings of the 10th International Business Information Management Association (IBIMA), ISBN: 978-0-9753393-9-8, 30 June - 2 July 2008, Kuala Lumpur, Malaysia, p. 364-373.

Hanna-Kaisa Ellonen, Olli Kuivalainen, Anssi Tarkiainen, and Marianne Horppu, “The Impact of Brand Trust on Consumer Online Behaviour,” Proceedings of the 8th International Business Information Management Association (IBIMA), ISBN: 978-0-9753393-7-4, 20- 22 June 2007, Dublin, Ireland, p. 454-461.

Hanna-Kaisa Ellonen and Miia Kosonen, “Exploring the Business Perspective of Hostility in Virtual Communities,” Proceedings of the 7th International Business Information Management Association (IBIMA), ISBN: 978-0-9753393-6-7, 14- 16 December 2006, Brescia, Italy, p. 340-348.

Hanna-Kaisa Ellonen and Olli Kuivalainen, “The Development of an Online Success Story: A Case from the Magazine Publishing Industry,” Proceedings of the 6th International Business Information Management Association (IBIMA), ISBN: 978-0-9753393-5-0, 19- 21 June 2006, Bonn, Germany, p. 90-98.