Abstract:

The article presents the results of a marketing research and analysis of the main trends in the development of services in the IT sphere in the Russian market. The authors analyzed the key players in the industry, as well as revealed the shares of the largest companies in the IT market and the leaders in the profitability of foreign IT companies in Russia. Based on the study, the dynamics of the costs of services for research and development in the IT sphere and the dynamics of the ratio of internal costs of these services as a percentage of the gross domestic product are analyzed.