Abstract:

Ukraine has begun a large-scale digitization of all sectors of the economy and life spheres, primarily education and medicine, investing as much as possible in the development of digital infrastructures, innovations and modern technologies. At present, the government of Ukraine expects economic and social development to accelerate only in the face of digital transformation. The aim of the research is theoretical and applied aspects of the actual state of implementation of the principles of digitization of the Ukrainian economy, which determine the level of competitiveness of leaders of national business and further opportunities to develop the business community of the country. Methods / approaches: the methodology of the research is based on the methods of correlation and comparative analysis; logical and heuristic; extrapolation, reverse methods and Feedback. The result: The study confirmed that the ideas of the theory of network economy provided by digital technologies in Ukraine are being successfully implemented in various directions and branches of national production, trade and services. However, the innovations themselves carry the dangers and emerging risks that were not present before the introduction of digital technologies. The authors highlight groups of digital economy development indicators, namely: employment in the digital industry, spatial indicators, technological and economic indicators of the digital economy. Based on the analysis of the global ratings of competitiveness, digitization and sustainable development, the authors formulate priorities for the further integrated development and digitization of Ukrainian business units. Conclusions. Digital technologies in the economy require specialists in new professions and new competencies, but at the same time make unnecessary the numerous groups engaged in traditional activities that cause logical resistance and controversy. The problem of selecting and evaluating datasets and "cloud" databases for their relevance is exacerbated. Therefore, the specialist must constantly determine what data should be searched, checked, stored and analyzed, and which should be simply ignored. For the business community, this problem is reflected in the constant reduction of time between data entry and the need to make management decisions. In general, the problems of transformation, transformation of economic information from product to product, and the socio-economic consequences of this process are relevant for some scientific research and professional discussions, which will be addressed by further author's research.