Abstract:

In this article we investigate the tendencies of the modern economy in the conditions of global markets and organizational-digital transformation. We demonstrate changes in the formats of interaction between participants in the cooperative network economy, active mutually beneficial interactions in the economic processes of business partners, consumers (buyers), subjects of information and communication relations and regulation. We prove the leading role of new resources for this development and list formats of their use. We demonstrate the seven forces of development in the cooperative network economy and digital transformation.