Abstract:

The integration of artificial intelligence (AI) into higher education is transforming the learning experience for university students. This paper examines AI’s impact on academic performance, engagement, motivation, and ethical issues. Using Propensity Score Matching (PSM) and survey data from 309 students at Southeast University, the study finds no significant difference in academic performance between AI users and non-users, although AI users have potential for better outcomes with enhanced AI education. While students value AI for improved access and engagement, they express concerns about creativity and ethical misuse. The study offers practical insights for institutions, policymakers, and educators, highlighting the need for responsible and adaptable AI strategies. It underscores that effective institutional policies and ethical considerations are essential for maximizing AI's potential to improve the learning experience and leadership in higher education.