Abstract:

The European funded projects are mainly aimed at the development of the activity sector where are implemented. In tourism, these projects aim most times either developing some tourist destinations, rehabilitation of certain tourist sights, or developing certain elements that contribute to the improvement of the activity at the destination level. The investments made in this sector often lead to the modification of the marketing activities performed at the destination level. This paper aims to determine the importance of European funded projects in the development of a tourist region. The research aims to determine the tourists’ opinion regarding how the results obtained from the current projects at North-West Region of Romania (Northern Transylvania) are used. The multivariate analysis was aimed at determining the main features considered by the respondents to be relevant when considering the role of EU projects in developing the tourist destination. The data were processed using IBM program SPSS Statistics 20.