Abstract:

The paper focuses on importance of selected corporate functions in creation of a corporate strategy by business entities in the Czech Republic from the viewpoint of their sector differentiation. The selected corporate functions included the manufacturing process and provision of services, economy, marketing and sales, technologies, human resources, innovations, management and leadership. A group of 456 enterprises from the entire Czech Republic (201 entities from the manufacturing and industrial sector and 255 from the services sector) were investigated with statistical tests (one-tailed one-sample test of proportions and interval estimation) to determine which function, or a group of functions in mutual integration, has the biggest influence on creation and implementation of a corporate strategy or which seems to have the biggest influence based on the performed statistical tests. The obtained results have confirmed importance of the economic function in both the tested sectors. In the manufacturing and industrial sector statistical significance has been also identified for the manufacturing and technological function, while in the services sector the important functions included marketing and sales and the process of provision of services. The obtained outputs are in agreement with the general character of the tested sectors. On the contrary, the relatively low importance of human resources, innovation, management and leadership can be seen as negative since those functions should be considered fairly important from the viewpoint of corporate strategy and sustainability.