Abstract:

In the current economic environment, businesses must differentiate themselves from competition through a continuous and consistent concern to increase the prosperity of the organization and all the key actors involved in its work to create a high competitiveness. Innovation and sustainability are two important concepts of impactful programs of research. While at first glance these concepts and approaches may seem at odds, they are synergistic. Sustainable innovations are of growing interest to both managers and researchers. Managers want to understand how to develop these innovations. However, researchers have extensively focused on this question by analyzing the determinants of sustainable innovation development. The purpose of this paper is to determine the importance of sustainable innovation in the context of the new challenges of the globalized economy. In this sense we performed a bibliometric and content analyses of the published articles on sustainable innovation.