Abstract:

This study presents the multiple factors to be considered to establish the principles, objectives and strategies that influence the organizational culture in terms of innovation management with emphasis on I4.0.  This study is significant because it presents the determination   reduced of the number of factors, where 99 factors are identified based on the literature review, selecting the most significant ones, by means of the methods CODAS (Combinative Distance Assessment) methods and Preference Classification Organization for the Enrichment of Evaluations (PROMETHEE II) in a comparative way. The analysis also includes weighting methods for the reduction of ambiguity, which considers the weighting based on the knowledge acquired by the researchers in the organizational culture of innovation, and the judgment of experts under the Saaty scale. The comparative analysis determined that the alternatives proposed by the modified CODAS analysis and PROMETHEE II have a factor agreement of 43% of the main 30 factors selected from 99, of the initial available alternatives, providing greater confidence in the selection of factors in innovation management, as well as the decision making in the allocation of available resources e in the organizations for these purposes.