Abstract:
The purpose of this article was to highlight the experience of implementation of Intellectual property rights in moderating the relationship of internal and external R&D with the operation performance of the company. The first objective of this paper was to investigate the levels of Operational Performance between Internal R&D, External R&D and IPR among chemical and metallurgical manufacturing companies in Malaysia. The second objective was to investigate whether IPR moderates R&D capabilities towards company’s Operations Performance and the third objective was to compare differences in the levels of Operational performance, Internal R&D, External R&D and IPR based on company status. Survey questionnaire method was applied in this study. The population for this study was 599. Only 124 survey responses were usable. It was found that intellectual property rights (patent), signaled the different role played by patent in that relationship. Internal R&D can be successful and have effects towards operational performance. Implementation of external R&D was found able to help companies to run away from dealing with financial constraints which will help to increase company’s operational performance. The IPR moderated relationship between external R&D towards operational performance was exist in the study. This study also indicates that depending types of company’s would apply IPR according to their own expenses and capabilities. A few recommendations were highlighted in order to improve the operational performance of the chemical and metallurgical manufacturing companies. There are still room for improvement that can be useful and being implemented for companies to sustain their business.
