Abstract:

In today's turbulent environment, innovation has become key to the survival of not only individual companies but sometimes entire economies. The constantly changing global economy forces companies to take steps to improve their innovation. To achieve this, companies must recognize the factors that can improve their innovation. One factor that significantly influences the innovativeness of companies is a well-developed organizational culture—a culture that supports innovation, encouraging employees to be creative, to propose ideas, and to work on innovations.

A literature review reveals a significant number of studies addressing the topic of innovation and its determinants, but only a few address the organizational culture that supports innovation. This study aims to fill this gap to some extent. The aim of this study is to identify the relationship between the organizational culture of the surveyed entities and their innovativeness and the results of their innovation activities.

The data presented in the study were collected by the author through primary research using standardized interviews and surveys, and the respondents were members of the management staff of IT companies.