Abstract:

It is a known fact that Europe’s largest economies have emerged from recession already: France and Germany where the first ones followed by United Kingdom. Other countries are also showing a frail recovery. But will emerging from the recession and following the old practices be enough for corporations to return to normality? Most likely not, as the crisis has changed the business mentality and many organizations will want to rethink their strategies in order to cope with the recession scars and future risks. The reward strategy will be of high importance in the years to come in order to adapt the employment market to the new rules designed post recession, tax changes introduced and the ongoing redundancies.