Abstract:

Business relationships are an essential element of relationship marketing and their proper management allows companies to obtain benefits. Satisfaction is the condition that makes it possible for business relationships to last over time. The aim of this research was to identify findings on aspects affecting satisfaction in the business relationships of companies. To achieve this purpose, a systematic literature review of 191 articles that matched the search criteria was conducted. After narrowing the sample, 23 articles were chosen, written in the period 2010 – 2021. Theories, authors, and methodologies and limitations were identified, as well as opportunities for future research.