Abstract:

Higher education institutions provide educational services classified as public goods, having a huge range and impact on society (Kowalska, 2009; Cybal-Michalska, 2015; Białoń & Werner 2012). Their cultural and opinion-forming role in society is crucial. Hence, it can be expected that their example will appeal to the young generation and shape them accordingly for the future. This applies, among others, to issues of corporate social responsibility. Universities should not only educate in this area, but also be socially responsible towards their stakeholders (Benedek & Takács-György, 2014; Szelągowska-Rudzka & Spodarczyk, 2018), among whom students take a special place.