Abstract:

In the context of globalization and the situation of the modern economy, the relevance of this article is determined by the need to identify and evaluate the most effective forms of entry of companies into foreign markets in the current conditions of the international business environment. Despite the unprecedented challenges and uncertainties facing the global economy in the COVID-19 environment, Chinese companies will continue to look for growth opportunities in international markets. The COVID-19 pandemic has disrupted business operations. But Chinese companies are still showing growing demand to the international market, largely to offset the slowdown in China.