Abstract:

This paper tries to highlight the social, cultural, political and economic perspectives developed after the economic crisis started in 2007. A “new normal” was developed and it ignited the need for a new approach in the way business is done and economic policy is developed and implemented. The main purpose of this research is to stress that today’s “new normal” represents unstable trends for the global economy, reduced economic growth and unclear solutions for expected paths developed by the governments that have to develop measure for recovering after this crisis and also prepare for when the next one will come.