Abstract:

     In its first part, the present paper demonstrates the relation between innovation and knowledge using a literature review. Concepts such as technology, technological innovation, knowledge and knowledge flow are defined and described. The Newman model of knowledge flows is then used as a starting point for the analysis of the innovative potential in the Romanian academic sector. The paper also identifies the characteristics of the knowledge actors, transformation and knowledge artefacts at the level of the Romanian universities. In the conclusions part, starting from the characteristics we discovered, we drew a series of recommendations for changing the knowledge web in the academic environment into innovation.