Webcam Eye Tracking Platforms for Usability Testing

Abstract:

Eye tracking is very effective tool in usability testing and provides additional information on user behavior.It is also very expensive due to the cost of eye trackers and in many cases web application developers and /or web-site owners could not afford to use them.So in the recent year appeared several webcam eye tracing platforms.This paper presents the results of verification of two free versions of webcam eye tracking tools: RealEyes and Gaze recorder in usability testing of websites in comparison with standalone eye trucker Tobii TX 300 used with Tobbi Pro software. 

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