IBIMA University research web pages are meant to showcase universities’ published research output at IBIMA International Conferences’ proceedings. 
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List of Publications

Renata SKYPALOVA, Monika VENCOUROVA, Vendula HYNKOVA and Tomas JERABEK, “The Importance of The Employer Brand on The Labour Market: Case Study from Czech Republic,” Proceedings of the 42nd International Business Information Management Association (IBIMA), 2767-9640, 22-23 November 2023, Seville, Spain, p 1604-1612.

Margareta NADANYIOVA, Lubica GAJANOVA and Jana MAJEROVA, “Gender Differences in Consumers Perception of Neuromarketing” Proceedings of the 41st International Business Information Management Association (IBIMA), 2767-9640, 26-27 June 2023, Granada, Spain, p 709-714.