Dongguk University, South Korea

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List of Publications

Joo Jaehun and Han Junghee, “Comparative Study on Mechanisms for Building Trust in Online Open Marketplaces” Proceedings of the 14th International Business Information Management Association (IBIMA), ISBN: 978-0-9821489-3-8, 23- 24 June 2010, Istanbul, Turkey, p 2384-2391.

Joo Jaehun, “An Adoption of Semantic Web from the Perspective of Technology Innovation – A Qualitative Research Approach” Proceedings of the 10th International Business Information Management Association (IBIMA), ISBN: 978-0-9753393-9-8, 30 June – 2 July 2008, Kuala Lumpur, Malaysia, p 1117-1124.