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IBIMA University research web pages are meant to showcase universities’ published research output at IBIMA International Conferences’ proceedings. 
IBIMA Conferences and their published Proceedings since 2003 are well trusted by more than 2490 Universities around the world and are internationally highly ranked and indexed.

List of Publications

Abdullah SHEIKH and  Nawaz AHMAD,Understanding Consumer Perceptions to Promote Airlines Internet Booking Reservation Services in Pakistan,” Proceedings of the 33rd International Business Information Management Association (IBIMA), ISBN: 978-0-9998551-2-6, 10-11 April 2019, Granada, Spain, p 367.380.

Maria José Palma Lampreia DOS-SANTOS, Maria Fátima FERREIRO, Carlos MACHADO-SANTOS, Rizwan RAHEEM AHMED, Emiliana SILVA and Nawaz AHMAD, Analyse De La Durabilité Des Entreprises Agricoles Européennes, Proceedings of the 33rd International Business Information Management Association (IBIMA), ISBN: 978-0-9998551-2-6, 10-11 April 2019, Granada, Spain, p 555-567.

Maryam MASUD and Ekhlaque AHMED, “SMS – Texting Effect on Written English,” Proceedings of the 33rd International Business Information Management Association (IBIMA), ISBN: 978-0-9998551-2-6, 10-11 April 2019, Granada, Spain, p.5576-5589.

Shakira FAREED and syed irfan HYDER, The Impact of Effectiveness of Face book Advertising Brand Image and Brand Equity on Purchase Intention ,” Proceedings of the 33rd International Business Information Management Association (IBIMA), ISBN: 978-0-9998551-2-6, 10-11 April 2019, Granada, Spain, p.7249-7264.

Maryam MASUD and Ekhlaque AHMED, Tapping Untapped Markets: A Case Study of a Service Provider,” Proceedings of the 33rd International Business Information Management Association (IBIMA), ISBN: 978-0-9998551-2-6, 10-11 April 2019, Granada, Spain, p.7307-7312.2019, Granada, Spain, p.7307-7312.

Yamna Khan and Amber Raza,  “Role of Motivational Factors towards the Growth of Entrepreneurship in Pakistan,” Proceedings of the 32nd International Business Information Management Association (IBIMA), ISBN: 978-0-9998551-1-9, 15-16 November 2018, Seville, Spain, p  263-280.

Muntazir Haider Ali, Syed Salman Kazmi, Aamir Firoz Shamsi and Nawaz Ahmad, “Talent Management Practices Using Social Media – a comparative study of SMEs in Pakistan vs. UAE Social Media – is it for external marketing only?,” Proceedings of the 31st International Business Information Management Association (IBIMA), ISBN: 978-0-9998551-0-2, 25-26 April 2018, Milan, Italy, p 213-230.

Seema Chandani and Adnan Bashir, “The Use of Social Media in the Recruitment and Selection of Young Professionals in Pakistan,” Proceedings of the 31st International Business Information Management Association (IBIMA), ISBN: 978-0-9998551-0-2, 25-26 April 2018, Milan, Italy, p 518-533.

Romana P. Khokhar  and Amanat Jalbani, “Learning Capabilities for Strategic Thinking in Family businesses,” Proceedings of the 31st International Business Information Management Association (IBIMA), ISBN: 978-0-9998551-0-2, 25-26 April 2018, Milan, Italy, p 1524-1549.

Yeriha Zehra and Nawaz Ahmad, “The Impact of Capital Structure on Firm’s Value: Review of Pakistan’s Oil & Gas Marketing Companies,” Proceedings of the 31st International Business Information Management Association (IBIMA), ISBN: 978-0-9998551-0-2, 25-26 April 2018, Milan, Italy, p 2794-2807.

Quratulain Ezam, Nawaz Ahmad and Syed Irfan Hyder, “Impact of Training and Development on Employees’ Engagement: Empirical Evidence from Pakistani Banking Sector,” Proceedings of the 31st International Business Information Management Association (IBIMA), ISBN: 978-0-9998551-0-2, 25-26 April 2018, Milan, Italy, p 5537-5551.

Shakira Fareed, Tazeen Arsalan and Sharique Ayubi, “Bank Deals With Liquidity: The Micro and Macroeconomic Determinants Approach evidence from Pakistan Banking Industry,” Proceedings of the 30th International Business Information Management Association (IBIMA), ISBN: 978-0-9860419-9-0, 8-9 November 2017, Madrid, Spain, p 1073-1086.

Marium Mateen Khan and Mohammad Ekhlaque Ahmed, “Capstone – Experience with Experiential Learning Project Course at Institute of Business Management (IoBM),” Proceedings of the 30th International Business Information Management Association (IBIMA), ISBN: 978-0-9860419-9-0, 8-9 November 2017, Madrid, Spain,p 1768-1791.

Mariam Saleem, Marium Mateen Khan, Mohammad Ekhlaque Ahmed, Sanober Ali, Neha Shah and Saad Rafiq Surti, “Consumer Perception of Online Grocery Shopping in Karachi, Pakistan,” Proceedings of the 30th International Business Information Management Association (IBIMA), ISBN: 978-0-9860419-9-0, 8-9 November 2017, Madrid, Spain, p 1820-1833.

Nawaz Ahmad, Nimra Sharif, H.M Faizan Usmani, Shaeyma Hafeez, “Impact of Online Reviews on Customers’ Dining Decision: An Empirical Study,” Proceedings of the 30th International Business Information Management Association (IBIMA), ISBN: 978-0-9860419-9-0, 8-9 November 2017, Madrid, Spain, p 2156-2169.

Shagufta Ghauri, Aamir Firoz Shamsi and Farheen Khalid, “Exploring the Relationship between the Learning Capabilities of Organization and Its Impact on Performance,” Proceedings of the 30th International Business Information Management Association (IBIMA), ISBN: 978-0-9860419-9-0, 8-9 November 2017, Madrid, Spain,p 2384-2397.

Farheen Khalid, Bilal Ali Zafar and Syed Aqeel Ahmed, “Determinants of Capital Structure –Evidence from Karachi Stock Exchange 30-Index,”Proceedings of the 30th International Business Information Management Association (IBIMA), ISBN: 978-0-9860419-9-0, 8-9 November 2017, Madrid, Spain, p 2536-2543.

Babar Ansari, Kanwal Gul, Nawaz Ahmed and Syed Irfan Hyder, “Sustainability of Family Owned Business: An Empirical Evidence from Family Owned Businesses” Proceedings of the 30th International Business Information Management Association (IBIMA), ISBN: 978-0-9860419-9-0, 8-9 November 2017, Madrid, Spain, p 3389-3396.

Kanwal Gul and Ghazanfar Bozai, “Attributes of Employee Engagement Best Practices: A Guideline of Widely Used Engagement Models,” Proceedings of the 30th International Business Information Management Association (IBIMA), ISBN: 978-0-9860419-9-0, 8-9 November 2017, Madrid, Spain, p 3882-3897.

Tazeen Arsalan, M. Mehmud, Mirza Aqeel Baig and Shakira Fareed, “Determinants of Profitability in Public Banks of Pakistan,” Proceedings of the 30th International Business Information Management Association (IBIMA), ISBN: 978-0-9860419-9-0, 8-9 November 2017, Madrid, Spain, p 5430-5444.

Munehsia Maheswari, Marium Mateen Khan and Aamir Firoz Shamsi, “Impact and Significance of Consultancy Partner in Microfinancing,” Proceedings of the 29th International Business Information Management Association (IBIMA), ISBN: 978-0-9860419-7-6, 3-4 May 2017, Vienna, Austria, p.1305-1316. 

Kanwal Gul, Liaqat Ali, Zain Afzal Hashmi, Um-e-Amama Areeb Gul, Aamir Firoz Shamsi and Babar Ansari, Account Holders Behavior on Imposition of Withholding Tax on Banking Transactions in Pakistan,” Proceedings of the 29th International Business Information Management Association (IBIMA), ISBN: 978-0-9860419-7-6, 3-4 May 2017, Vienna, Austria, p.3117-3131. 

Kazi Afaq Ahmed, Contractual Employment is Counter Productive Empirical Evidence from Pakistan,” Proceedings of the 29th International Business Information Management Association (IBIMA), ISBN: 978-0-9860419-7-6, 3-4 May 2017, Vienna, Austria, p.2799-2810. 

Waqas Mehmood and Nawaz Ahmad,Impact of CPEC on PSX and Shanghai Stock Exchange Market Volatility Using GARCH Method,Proceedings of the 29th International Business Information Management Association (IBIMA), ISBN: 978-0-9860419-7-6, 3-4 May 2017, Vienna, Austria, p.568-585. 

Nawaz Ahmad and Babar Ansari, Stock Returns VS T-Bills: Pre and Post CPEC Announcement Analysis,” Proceedings of the 29th International Business Information Management Association (IBIMA), ISBN: 978-0-9860419-7-6, 3-4 May 2017, Vienna, Austria, p.586-596. 

Ysir Aziz Tanoli and Yasir Zeb, Average Stock Returns: Pre and Post CPEC Announcement Analysis for Selected Industries,” Proceedings of the 29th International Business Information Management Association (IBIMA), ISBN: 978-0-9860419-7-6, 3-4 May 2017, Vienna, Austria, p.596-606. 

Nimra Sharif and Syed Irfan Hyder, CPEC: An Opportunity to Attract Local Investment,” Proceedings of the 29th International Business Information Management Association (IBIMA), ISBN: 978-0-9860419-7-6, 3-4 May 2017, Vienna, Austria, p.607-614. 

Muhammad Ekhlaque Ahmed, Sami Ullah Khan, Falak Zubair, Sana Khaleeq, Sadaf Khan, Saima Alam and Reema Sheikh, Feasibility on Setting up Horticulture Processing Plant in Gwadar:China Overseas Port Holding Company (COPHC),” Proceedings of the 29th International Business Information Management Association (IBIMA), ISBN: 978-0-9860419-7-6, 3-4 May 2017, Vienna, Austria, p.615-651. 

Kanwal Gul and Babar Ansari, Human Resource Implications of China Pakistan Economic Corridor,” Proceedings of the 29th International Business Information Management Association (IBIMA), ISBN: 978-0-9860419-7-6, 3-4 May 2017, Vienna, Austria, p.652-666. 

Maryam Zafar and Nawaz Ahmad, Sectoral Betas: Pre and Post CPEC Announcement Comparison,” Proceedings of the 29th International Business Information Management Association (IBIMA), ISBN: 978-0-9860419-7-6, 3-4 May 2017, Vienna, Austria, p.667-676. 

Zainab Sarwar Sheikh and Kazi Afaq Ahmed, Case Study Vouch365 Changing Customer Preferences,” Proceedings of the 29th International Business Information Management Association (IBIMA), ISBN: 978-0-9860419-7-6, 3-4 May 2017, Vienna, Austria, p.3739-3750.

Samina Riaz, Venus Khim-Sen Liew and Rossazana Bt Ab Rahim, “Regulatory Pressure and Bank Capital and Risk Behavior in Pakistan,” Proceedings of the 28th International Business Information Management Association (IBIMA), ISBN: 978-0-9860419-8-3, 9-10 November 2016, Seville, Spain, p.482-491.

Samina Riaz, Venus Khim-Sen Liew and Rossazana Bt Ab Rahim, “Basel Implementation and Performance of Pakistani Banking Sector,” Proceedings of the 28th International Business Information Management Association (IBIMA), ISBN: 978-0-9860419-8-3, 9-10 November 2016, Seville, Spain, p.548-561.

Sabeen Anwar, “What Explains Our Slow Economic Growth? Causality Analysis between Economic Growth and Defense Spending in Pakistan,” Proceedings of the 28th International Business Information Management Association (IBIMA), ISBN: 978-0-9860419-8-3, 9-10 November 2016, Seville, Spain, p.1615-1635.

Afshan Rauf, Saba Gulzar and Juveria Baig, “Measuring the Effectiveness of HR Metrics on Return on Investment-An Empirical Study on Pakistani Organizations,” Proceedings of the 28th International Business Information Management Association (IBIMA), ISBN: 978-0-9860419-8-3, 9-10 November 2016, Seville, Spain, p.3758-3770.

Kazi Afaq Ahmed, “Two Link Value Chain: Development, Managerial Capabilities and Performance,” Proceedings of the 28th International Business Information Management Association (IBIMA), ISBN: 978-0-9860419-8-3, 9-10 November 2016, Seville, Spain, p.1789-1811.

Syeda Nadia Bokhari, Nawaz Ahmed and Syed Irfan Hyder, “Leadership Styles and Presenteeism: A Study on Health-Care Professionals in Karachi,” Proceedings of the 28th International Business Information Management Association (IBIMA), ISBN: 978-0-9860419-8-3, 9-10 November 2016, Seville, Spain, p.857-868.

Farman Ali Khan and Nawaz Ahmad, “Determinants of Dividend Payout: An Empirical Study of Pharmaceutical Companies of Pakistan Stock Exchange (PSE),” Proceedings of the 28th International Business Information Management Association (IBIMA), ISBN: 978-0-9860419-8-3, 9-10 November 2016, Seville, Spain, p.869-889.

Saba Gulzar, Avinash Advani and Afshan Rauf, “Employees’ Retention- A Key to Effective Organizational Performance ,” Proceedings of the 28th International Business Information Management Association (IBIMA), ISBN: 978-0-9860419-8-3, 9-10 November 2016, Seville, Spain, p.3794-3807.

Mohammad Ekhlaque Ahmed and Marium Mateen Khan, “Ethics in Advertising: Exploring the Telecommunication Industry’s Employment of Ethics in Advertisements,” Proceedings of the 28th International Business Information Management Association (IBIMA), ISBN: 978-0-9860419-8-3, 9-10 November 2016, Seville, Spain, p.2605-2618.

Sanober Ali, Mariam Saleem,  Mohammad Ekhlaque Ahmed,  Mohammad Ekhlaque Ahmed,  Marium Mateen Khan, and Neha Shah and Saad Rafiq, “Models for Online Grocery Shopping – A Study of Pakistani Online Market,” Proceedings of the 28th International Business Information Management Association (IBIMA), ISBN: 978-0-9860419-8-3, 9-10 November 2016, Seville, Spain, p.2619-2638.

Kazi Afaq Ahmed, Nimra Sharif and  Nawaz Ahmad, “Factors Influencing Career Choice: Empirical Investigation from Business Students ,” Proceedings of the 28th International Business Information Management Association (IBIMA), ISBN: 978-0-9860419-8-3, 9-10 November 2016, Seville, Spain, p.3079-3092.

Junaid Ansari, Tayyaba Fasih, Muhammad Sufyan Ramish, Muhammad Yasir and Syed Muhammad Irfan Hyder, “Ontological Representation of Conceptual Frameworks in Business Management Research,” Proceedings of the 28th International Business Information Management Association (IBIMA), ISBN: 978-0-9860419-8-3, 9-10 November 2016, Seville, Spain, p.3735-3747.

Nawaz Ahmad, Jolita Vveinhardt and Rizwan Raheem Ahmed, The Impact of Time and Regime on External Debts of Pakistan: An Empirical Study,” Proceedings of the 27th International Business Information Management Association (IBIMA), ISBN: 978-0-9860419-6-9, 4-5 May 2016, Milan, Italy, p.486-497.