Mike Whitty, Ijaz A. Qureshi , Maimoona Saleem, Kamran Tatari , “Knowledge Management and Innovation for Organizational Effectiveness and Competitiveness,” Proceedings of the 13th International Business Information Management Association (IBIMA), ISBN: 978-0-9821489-2-1, 9-10 November 2009, Marrakech, Morocco, p.1122-1127.
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