Changwei Zhang, Yuan Yuan and Ka Lok Man, “The Development of B2B E-marketing in Jiangsu Province, China: Opportunities and Strategies for SMEs,” Proceedings of the 16th International Business Information Management Association (IBIMA), ISBN: 978-0-9821489-5-2, 29-30 June 2011, Kuala Lumpur, Malaysia, p.1661-1676.
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