02Jun/23 Impact of Advertising Appeals on Brand Loyalty: Special reference to the Commercial banking Industry in Sri Lanka
02Jun/23 Rationality and utility in decision-making process of purchase in relation to sustainable development
02Jun/23 Internal Factors Which Determine Financial Performance of Firms: with Special Reference to Ownership Concentration
02Jun/23 Challenges for Marketing Mix´s Adaptation: a Successful Implementation of 4 Ps for the BOP on EMs
