University Research by Country
University Research Web Pages

IBIMA University research web pages are meant to showcase universities’ published research output at IBIMA International Conferences’ proceedings. 
IBIMA Conferences and their published Proceedings since 2003 are well trusted by more than 2490 Universities around the world and are internationally highly ranked and indexed.

List of Publications

Hye-Kyung Pang, ”Service Quality Comparison Analysis of Caregivers based on MBTI,” Proceedings of the 22nd International Business Information Management Association (IBIMA), ISBN: 978-0-9860419-1-4, 13-14 November 2013, Rome, Italy, p.1612-1617

Hye-Kyung Pang, ”Customer Switching Attribution Analysis between Old and New: A Restaurant Case,” Proceedings of the 22nd International Business Information Management Association (IBIMA), ISBN: 978-0-9860419-1-4, 13-14 November 2013, Rome, Italy, p.1638-1640.

Hye-Kyung Pang, ”Metaphor Elicitation Technique: Comparative Analysis of Research and Actual Data,” Proceedings of the 22nd International Business Information Management Association (IBIMA), ISBN: 978-0-9860419-1-4, 13-14 November 2013, Rome, Italy, p.1667.

Hye-Kyung Pang, ”Weight Analysis of Servicescape Factors for Wellness and Quality of Life,” Proceedings of the 22nd International Business Information Management Association (IBIMA), ISBN: 978-0-9860419-1-4, 13-14 November 2013, Rome, Italy, p.1622.

Hye-Kyung Pang, ”Service Blueprint Applying Strategy Review for SME,” Proceedings of the 22nd International Business Information Management Association (IBIMA), ISBN: 978-0-9860419-1-4, 13-14 November 2013, Rome, Italy, p.1689.